Viewer analytics

Understand Page opens and reading activity when analytics is available.

1 min read
Opens
248

Counted after the page finishes loading

Unique viewers
131

Estimated; anonymous viewers are unique per day

Engaged reads
94

At least 10 seconds and a quarter of the page

Median time
1m 24s

Half of opens were longer than this

Average depth
72%

How far down the page people reached

Opens per day

Sep 17: 6 opensSep 18: 9 opensSep 19: 7 opensSep 20: 14 opensSep 21: 22 opensSep 22: 31 opensSep 23: 18 opensSep 24: 12 opensSep 25: 9 opensSep 26: 16 opensSep 27: 27 opensSep 28: 34 opensSep 29: 25 opensSep 30: 18 opens
Opens per day, in UTC
DayOpensUnique viewers
2026-09-1764
2026-09-1895
2026-09-1974
2026-09-20148
2026-09-212213
2026-09-223119
2026-09-231811
2026-09-24127
2026-09-2595
2026-09-261610
2026-09-272716
2026-09-283420
2026-09-292515
2026-09-301811
The Page analytics dashboard's own tiles and chart, with sample numbers.

Use viewer analytics to understand whether people opened a Page and how they read it. It is available only when your organization enables analytics and your plan and access allow it.

Open analytics

  1. Open Pages and find the Page you manage.
  2. Open its action menu and choose Analytics, when that option is shown.
  3. Choose a date range and either All versions or Current version.
  4. Keep team views included or excluded consistently when comparing periods.

The dashboard can show opens, estimated viewers, engaged reads, reading time, and reading depth. It can also show an empty or unavailable state; neither one proves that nobody read the Page.

Read the numbers carefully

  • An open is counted after the Page finishes loading.
  • Unique viewers are estimates. Anonymous readers can count more than once across a longer date range.
  • An engaged read needs at least 10 seconds and a quarter of the Page.
  • Dates use UTC, which may differ from your local day.
  • Reading time and depth describe activity, not whether a reader understood the Page.

Control what your organization records

An organization admin can open Settings → Organization and, under Viewer analytics, choose What to record. Named viewers also names anyone signed in to SecondPage (visitors without an account are counted, never named); Counts only keeps totals without naming anyone; Off stops collection on published Pages. Available options depend on the organization’s plan.

Ask an agent for a summary

A connected agent with access can use read_page_analytics. Ask for a specific period and have it include the limits of the data in its answer.

Still have a question?

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